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Kickers Point of Sale

Kickers Point of Sale, Coloured Foam PVC

Merchandising consultant for Kickers developed a strategy for a marketing campaign which involved the production of 8,000 triangular prisms to hold printed display cards.  Units were fabricated using 3mm red Foamalux to create a holder which could be easily thermoformed and screen printed with the Kickers™ logo.  Each component was then screen printed with the Kickers™ logo in white, heat-bent, routed and saw cut three times to create the final three-dimensional shape.  Foamalux Foam PVC was ideal for such complex point of sale work, as it thermoforms well without loss of surface finish. It also offered a smooth surface finish, enabling superior reproduction of all types of graphics.

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