Brett Martin and EFI celebrate successful collaboration
Brett Martin enjoys successful collaboration with Brett Martin at Printing United
Brett Martin collaborated with EFI at the recent Printing United Expo in Dallas Texas by providing them with its ultra-high quality Foamalux White, Foamalux Ultra and Foamalux Xtra substrates in order to help them promote the efficiency, quality and speed of its new VUTEk 32h printer through live on-stand demonstrations.
“We were delighted to be working with a major print brand in EFI at Printing United,” says Duncan Smith, Sales Director at Brett Martin. “We provided them with a selection of our industry-leading Foamalux substrates so that they could maximise the performance potential of their new VUTEk platform.”
Tiffany Bisson, a member of EFI’s team at its Customer Experience Center in New Hampshire, says: “Brett Martin has a large and impressively versatile product portfolio that complements EFI’s product range very nicely. It was a great pairing for Printing United, as the substrates demonstrated the capabilities and the potential of our new VUTEk 32h LED hybrid inkjet printer with UltraDrop™ Technology extremely well. They hold phenomenal drop quality – there is no spread, gain or static, which is essential as the 32h runs at such a high speed.”
Bisson explains the reasons behind EFI’s decision to choose Brett Martin’s Foamalux products for its VUTEk 32h printing demonstrations: “We initially discovered Brett Martin’s Foamalux products at the ISA Sign Expo. We were impressed with the feel of the materials and the different colour and thickness options, so we decided to test the materials for ourselves to see how they would work with our printers. What we found was the Foamalux range held a really nice tight dot, which is key for inkjet products. The adhesion levels were also great and material handling was easy so we’ve decided to host the range of substrates in our Customer Experience Center.
“We’ve been impressed with how well all the Foamalux products have run on a wide variety of our presses, which vary from entry level to super high speed, so utilising them for the VUTEk 32h at Printing United was an easy decision to make – and their materials performed extremely well.”
A market leader in the manufacturing of specialist plastic products, Brett Martin was one of the show’s furthest-travelled exhibitors. “Printing United is a very significant event in our calendar,” continues Duncan. “We are a global company and we made the 4,500 mile trip, as we did last year, because we see great value in attending one of the industry’s key international events – it provided us, once again, with a huge opportunity to connect with a wide range of potential customers in the North American market and throughout the world and to demonstrate to them the immense value our products can add to their creative signage, print and display applications.
“It didn’t disappoint – we had a fantastic visit – there was a lot of interest in our range of Foamalux products, so we are sure we will return again. The partnership with EFI demonstrates both companies’ commitment to producing advanced and efficient printing equipment and substrates that can allow businesses within signage, display and print to inspire and create the most striking of print work.”
In the Brett Martin booth, and printed on EFI’s VUTEk 32h: Foamalux White is a bright white, direct-to-print PVC media that is UV stable and suitable for both digital and screen printing. Providing high-end appeal, Foamalux Ultra is a high gloss premium surface in white and six colours, and the environmental Foamalux Xtra comprises a black core formed of 80% recycled foam PVC from production and post-consumer signage waste, sandwiched between one or two surfaces of white virgin PVC. Foamalux Xtra is a key product in Brett Martin’s portfolio, as the company is committed to reducing its carbon footprint. Its Northern Ireland headquarters is 25% powered by renewable energy.
News & Events
Once again we’re delighted to be sponsoring the champagne reception at the BMJ Industry Awards 2022. Organised by the Builders Merchants Journal, the awards will be held on Friday 9th September in London.FIND OUT MORE
Lee Rowley MP and BPF members visit the Staveley manufacturing site in Derbyshire to see first hand drainage products being made and hear of the issues currently facing the company as rising costs across power, fuel and raw material continue to surge.FIND OUT MORE
Brett Martin’s new point of sale (POS) materials will help builders’ merchants promote the company’s quality drainage products whilst helping merchants drive sales and profitability across the UK and Ireland.FIND OUT MORE
Brett Martin, The UK’s leading manufacturer of daylighting systems will exhibit for the first time at Big 5 Saudi, 28th – 31st March 2022, showcasing its world class range of high performance polycarbonate roofing and glazing sheets and systems, GRP skylights and bespoke skylight systems.FIND OUT MORE
Brett Martin a le plaisir d'annoncer que le fabricant d'équipements de thermoformage italien Cms, un fournisseur unique d'excellentes machines pour le traitement des plastiques, est la dernière entreprise en date à avoir obtenu le statut de partenaire agréé.FIND OUT MORE
Es un placer para Brett Martin anunciar que el fabricante italiano de equipos de termoformado Cms, un proveedor exclusivo de la mejor maquinaria para el procesamiento de plásticos, se ha convertido en la última empresa en adquirir el estatus de colaborador autorizado.FIND OUT MORE
Brett Martin ha il piacere di annunciare che il costruttore italiano di termoformatrici Cms, un fornitore unico nel suo genere delle macchine migliori nella categoria di trasformazione della plastica, è l’azienda più recente ad aver ottenuto lo stato di Partner Approvato.FIND OUT MORE
Brett Martin freut sich mitzuteilen, dass der italienische Gerätehersteller für Thermoformverfahren, Cms, der einzigartige, branchenbeste Kunststoffverarbeitungsanlagen anbietet, vor Kurzem den Status „Zugelassener Partner“ erhalten hat.FIND OUT MORE
Brett Martin is pleased to announce that Italian thermoforming equipment manufacturer, Cms – a unique supplier of best-in-class machines for plastics processing – has been announced as the latest company to acquire Approved Partner status.FIND OUT MORE
Demonstrating the company’s commitment to ongoing testing for safety and security and providing homeowners with extra security and peace of mind, Brett Martin’s Mardome Trade rooflights have achieved Secured by Design accreditation.FIND OUT MORE